Tag Archives: sales and marketing

How To Create 20 Killer Benefit Statements in 20 Minutes in Copywriting for the Web

Posted on March 26, 2010 by admin

For me, the most difficult part of writing ad copy has been to come up with great benefit statements. And, second to the headline, the benefits are what sell people on your product, service, idea or even political opinion. In … Continue reading →

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Accelerate Your Business’ Internet Marketing Success with P.T.A.

Posted on March 24, 2010 by admin

The Internet has become indispensible and practically no busine The Internet has become indispensable and practically no business, author or speaker can succeed without using the Internet as part of their marketing strategy.  However, while most folks use the Internet … Continue reading →

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How To Make the Most of Your Website Through Advance Planning

Posted on March 23, 2010 by admin

Planning a website that will achieve the goals you have set for your business is probably the most difficult part of the entire Internet marketing process.  Yet, most people completely bypass this important step or, worse, just turn the whole … Continue reading →

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